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HealthNet

case studies
campaign
challenge:

After Health Net, a larger insurance company, acquired several smaller companies, they determined that the new employees lacked an understanding of the company’s history, as well as how all the parts of the business fit together.

solution:

We know a company’s brand comes from the inside out. Therefore, we developed a communications program directed at the employees and centered around three key messages: Growth, Performance and A Great Place to Work.